Built by revenue teams, for revenue teams

Here are some of the best use cases from revenue leaders, like you, who are using Correlated.

product data for sales teams plg

How Correlated helps

Drive proactive and relevant customer engagement

Stop digging through dashboards or manual reports to understand your customers. Get the best product qualified leads (PQLs) sent directly to the teams best equipped to act on them.

  • Build real-time notifications to track your entire customer lifecycle

  • Send the best leads to your revenue teams in the tools they already use, like Slack and Salesforce

  • Automatically send opportunities to the right teams - whether it’s Sales, Marketing, or Customer Success

using product data for expansion and cross sell opportunities

How Correlated helps

Build automated playbooks to target your best customers

Provide your customers with the best buying experience at scale. Leverage all your customer data to automate a GTM motion specifically catered to who your customers are and how they are interacting with your product.

  • Combine marketing campaigns with hands-on sales interactions to achieve true sales-marketing alignment

  • Leverage Correlated’s integrations with Outreach, Salesloft, and Hubspot to send personalized emails

  • Nurture customers through the most optimal buying journey completely hands-free

product usage alerts for sales

How Correlated helps

Measure, test, and iterate to discover your best customers

Identify new buying signals as Correlated monitors your entire customer base over time. Understand how your playbooks are moving the needle for the outcomes you care about.

  • Measure conversion rates on your playbooks and buying signals

  • Easily adjust your buying signals with a no-code dropdown builder

  • Spend precious GTM resources on customers most likely to buy 


PLG isn't going anywhere. Making sure revenue teams, especially sales, have insight into which accounts are ready to expand is crucial and will separate the wheat from the chaff.

Amy Volas, Co-Founder, Thursday Night Sales and CEO, Avenue Talent Partners

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