Accelerate your
product-led strategy with one platform
Drive customer engagement with product-led insights to improve self-serve conversion, expansion, and retention.
How Correlated works
Correlated connects directly to your customer data warehouse so your revenue team can build automated playbooks based on how people use your product. Plus - we’re flexible. You can fully customize your Correlated experience to make things work for your company.Â


How Correlated helps
Drive proactive and relevant customer engagement
Stop digging through dashboards or manual reports to understand your customers. Get the best product qualified leads (PQLs) sent directly to the teams best equipped to act on them.
Build real-time notifications to track your entire customer lifecycle
Send the best leads to your revenue teams in the tools they already use, like Slack and Salesforce
Automatically send opportunities to the right teams - whether it’s Sales, Marketing, or Customer Success

How Correlated helps
Build automated playbooks to target your best customers
Provide your customers with the best buying experience at scale. Leverage all your customer data to automate a GTM motion specifically catered to who your customers are and how they are interacting with your product.
Combine marketing campaigns with hands-on sales interactions to achieve true sales-marketing alignment
Leverage Correlated’s integrations with Outreach, Salesloft, and Hubspot to send personalized emails
Nurture customers through the most optimal buying journey completely hands-free

How Correlated helps
Measure, test, and iterate to discover your best customers
Identify new buying signals as Correlated monitors your entire customer base over time. Understand how your playbooks are moving the needle for the outcomes you care about.
Measure conversion rates on your playbooks and buying signals
Easily adjust your buying signals with a no-code dropdown builder
Spend precious GTM resources on customers most likely to buyÂ
Data &Â ops teams love Correlated
Connect key customer data sources in minutes, including your CDP (Segment), CRM (Salesforce, Hubspot) and cloud data warehouse (Snowflake, BigQuery, Redshift)
Easily pull in existing data models and key metrics for sales and success to self-serve their way to insights
No more ad hoc requests, manual csv pulls, and one-off dashboards to maintain
Proactively identifying which customers are ready to spend more with us is a no brainer. Correlated is essential for Account Management teams at usage-based SaaS companies.



SOC2 Type II Certified
Correlated is built with security firmly in mind. We’ve undertaken a rigorous process to ensure we are SOC2 Type II certified, giving you peace of mind. If you want to know more, contact us today.
Built for modern SaaS companies

Increase pipeline with a steady flow of product qualified opportunities paired with best-in-class sales playbooks for PLG companies.
More cross-sells, upsells, and upgrades.

Leverage Correlated's ML engine to help find the best self-serve users to drive growth and revenue. Easily test PQL strategies with data in your data warehouse, in a no-code setup.
Enable actions in your CRM, email tools, or run marketing campaigns.
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Get notified about every upsell and cross-sell opportunity.
Leverage Correlated's existing PLG customer lifecycle playbooks from onboarding to activation to expansion.

Easily bring in relevant tables and models from your cloud data warehouse, enabling your business team to run powerful, automated playbooks with customer data.
No more one-off requests.
Correlated makes it incredibly easy to connect our product usage data with our CRM and other sales tools, enabling powerful automations that help our sales team be more effective.


